Rolex DayDate 40 White Gold Factory Diamond Dial and Bezel Ref: 228349RBR 2023

The Rolex Day-Date 40 White Gold Factory Diamond Dial and Bezel Ref. 228349RBR represents the pinnacle of Rolex’s artistry, blending the technical mastery of the brand’s flagship model with luxurious gem-setting. Crafted in 18k white gold, this watch features a factory-set diamond bezel and a lavish diamond-paved dial with baguette-cut hour markers, all executed to Rolex’s exacting in-house standards of gemology. At its heart is the Calibre 3255, a next-generation automatic movement introduced in 2015, delivering a 70-hour power reserve, Rolex’s patented Chronergy escapement, and COSC Superlative Chronometer certification for exceptional precision, durability, and efficiency. The Day-Date itself, launched in 1956, was the world’s first wristwatch to display both the full day of the week and the date spelled out in a window on the dial—hence its enduring nickname, the “President.” The 228349RBR continues this legacy in the modern 40mm case size, combining contemporary engineering with the opulence of high jewellery. Within Rolex’s lineup, the Day-Date stands as the ultimate symbol of prestige and achievement, and this diamond-set reference elevates that status even further, appealing to collectors who value both horological innovation and uncompromising luxury.

Reference: 228349RBR-0036
Date: 2023
Size: 40mm
Condition: LNIB
Included with sale: Full Set - WT